Web Survey Bibliography
The increase in internet penetration coupled with smartphone and tablet use makes the web surveys an attractive mode; however, there exist questionnaire design issues, as well as device-specific visual design concerns, that are poorly understood. Historically, researchers have assessed measurement error caused by survey mode effects through experimental field tests where several versions of a question are randomly assigned to a subsample of respondents with different modes. As more web and multimode surveys have been used in the general population, ways of uncovering potential areas of measurement error have been developed. One such technique is usability testing. Usability testing focuses on the human and computer interaction. Thus, it is not simply about the respondent’s personal opinion or thoughts about the web survey or any given item, but instead focuses on objective results including, for instance, the time taken to answer a question, whether respondents change their answer, and whether respondents make mistakes in navigation or usage of the web survey. As Couper (2011, p. 385) explains, usability testing, or user-centered design “is more than user friendliness.” In this paper, we assess the findings from a study where a complex telephone survey was redesigned for web and mail. We conducted 90 usability tests as well as fielding a large mode effects experiment using separate samples for web, mail, and telephone. Our research sheds light on the impact of visual complexity of rostering questions, matrices, and utilization of question grouping in web surveys, as well as the comparability of different visual groupings among multiple devices with different screen sizes, while also highlighting what issues are uncovered by usability tests, field tests, and both.
Web survey bibliography (4086)
- Methodological Considerations in the Use of Name Generators and Interpreters; 2015; Proeschold Bell, R. J.; Eagle, D. E.
- Item Nonresponse in a Mixed-Mode Household Travel Survey; 2015; Pena, R. J.; Wilbur, M.; Kolenikov, S.
- Survey Estimation: How Different Are Probability and Non-Probability Survey Designs?; 2015; Shook-Sa, B. E.; Dever, J. A.
- Experience of Multiple Approaches to Increase Response Rate in a Mixed-Mode Implementation of a Population...; 2015; Ding, M.;Leite-Bennett, A. K.; Landreman, U. E.; Johnson, D. R.; Mehrotra, K.; Rosenkranz, M.; Thompson...
- The Effect of Respondent Commitment on Response Quality in an Online Survey; 2015; Cibelli Hibben, K.; Conrad, F.
- Predictors of Completion Rates in Online Surveys; 2015; Cho, S.; Cohen, Jo.; Kuriakose, N.; Liu, M.
- Boosting Probability-Based Web Survey Response Rates via Nonresponse Follow-Up; 2015; Chew, K.; Fontes, A.; Lavrakas, P. J.
- Adding a Web Mode to Phone Surveys: Effectiveness and Cost Implications; 2015; Beebe, T. J.; Lien, R.; Luxenberg, H.; Rainey, J.
- Web Survey Response Examined from the Perspective of Leverage-Saliency Theory Within a Longitudinal...; 2015; Nares, Y. G.
- Challenging Survey Screen Designs on Smartphones; 2015; Nichols, E. M.; Olmsted, E. L.
- The Effect Usability Testing has on Data Quality: A Design of an Online Diary; 2015; Gentry, R. J.; Pens, Y.
- Making Usability-Testing a Standard Survey Pretesting Methodology; 2015; McFarlane, E.
- Measuring the Effects of Operational Designs on Response Rates and Nonresponse Bias; 2015; Anderson, Me.; Henrikson, N.; King, D.; Ulrich, K.
- U.S. Survey Research: Sampling; 2015
- A Systematic Generation of an Email Pool for Web Surveys; 2015; Silber, H.; Leibold, J.; Lischewski, J.; Schlosser, S.
- Are Tailored Outreach Efforts Too Costly? An Assessment of a Responsive Design Approach to Control Costs...; 2015; Epps, S. R.; Getman, D. P.; Hall, L. M.; Hunter, J. A.
- Nonresponse Analysis and Adjustment in the Follow- Up Study of a National Cohort of Gulf War And Gulf...; 2015; Dursa, E.; Hammer, H.; Kolenikov, S.; Schneiderman, A. I.
- Return To Sender: An Evaluation of Undeliverable (e)Mail in the Modern Age; 2015; Marlar, J.; Yu, D.
- Evaluating Visual Design Elements for Data Collection and Panelist Engagement; 2015; Christian, L. M.; Harm, D.; Langer Tesfaye, C.; Wells, T.
- Comparing Field and Laboratory Usability Tests to Assess the Consistency and Mistakes in Web Survey...; 2015; Croen, A.; Gonzales, N.; Ghandour, R.; Stern, M. J.
- Cell RDD Respondents Unmasked: Progress Report on Geo and Demo Appends to the Wireless Frame; 2015; DiSogra, C.; Kennedy, C.Mosher, M.
- Venue-Based and Real-Time Sampling Methodologies in an Intercept Survey of Cyclists; 2015; Iachan, R.; Driscoll, H.; Saucier, O.
- Cognitive Testing of Survey Translations: Does Respondent Language Proficiency Matter?; 2015; Schoua-Glusberg, A.; Park, H.; Meyer, M.; Goerman, P. L.; Sha, M.
- Culturally-Related Response Styles for Attitude Questions: A Comparative Analysis of Chinese and American...; 2015; Wang, Me.
- Innovative Uses of Paradata Across Diverse Contexts ; 2015; Cheung, G.; Pennell, B.-E.
- Identifying and correcting question-wording problems: the case of Wageindicator; 2015; Slavec, A., Vehovar, V., Tijdens, K. G.
- Mail survey abroad with an alternative web survey; 2015; de Rada, V. D., Domínguez-Álvarez, J. A.
- Does the use of mobile devices (tablets and smartphones) affect survey quality and choice behaviour...; 2015; Liebe, U., Glenk, K., Oehlmann, M., Meyerhoff, J.
- The Effects of the Direction of Rating Scales on Survey Responses in a Telephone Survey; 2015; Keusch, F., Yan, T.
- Web-based survey, calibration, and economic impact assessment of spending in nature based recreation; 2015; Paudel, K. P., Devkota, N., Gyawali, B.
- Predictors of inconsistent responding in web surveys; 2015; Akbulut, Y.
- The Prostate Cancer Journey Results of an Online Survey of Men and Their Partners; 2015; O'Shaughnessy, P. K., Laws, T. A., Esterman, A.
- Twelve-month prevalence and predictors of self-reported suicidal ideation and suicide attempt among...; 2015; Kang, E. H., Kim, G. M., Hyun, M. K., Choi, S. M., Kim, J. M., Woo, J. M.
- Association between first airborne cedar pollen level peak and pollinosis symptom onset: a web-based...; 2015; Bando, H., Sugiura, H., Ohkusa, Y., Akahane, M., Sano, T., Jojima, N., Okabe, N., Imamura, T.
- A Mixed-Methods Investigation of Factors and Scenarios Influencing College Students’ Decision...; 2015; Koskey, K. L. K.; Cain, B.; Alvim, H. G.; Slager, E. M.
- Selection error in single- and mixed mode surveys of the Dutch general population; 2015; Hox, J., Klausch, L. T., Schouten, B.
- Online Administration of a Quantified Self-Questionnaire for Elderly People: A User Satisfaction Survey...; 2015; Beauchet, O., Vilcocq-Merjagnan, C.
- Nannies' Knowledge, Attitude, and Management of Food Allergies of Children: An Online Survey; 2015; Greiwe, J. C., Pazheri, F., Schroer, B.
- A web-based survey of United Kingdom sedation practice in the intensive care unit; 2015; Yassin, S. M., Yassin, J., Terblanche, M., McKenzie, C. A.
- Does Opinion Leadership Increase the Followers on Twitter; 2015; Hwang, Y.
- e-Social Science Perspective on Survey Process: Towards an Integrated Web Questionnaire Development...; 2015; Vehovar, V., Petrovcic, A., Slavec, A.
- The Impact of Mixing Modes on Reliability in Longitudinal Studies; 2014; Cernat, A.
- Growing Beyond the Phone Tree; 2014; Hayzlett, J.
- A Comparison of Different Online Sampling Approaches for Generating National Samples; 2014; Heen, M. S. J., Lieberman, J. D., Miethe, T. D.
- Does Sequence Matter in Multimode Surveys: Results from an Experiment; 2014; Wagner, J., Arrieta, J., Guyer, H., Ofstedal, M. B.
- The Use of Cognitive Interviewing Methods to Evaluate Mode Effects in Survey Questions; 2014; Gray, M., Blake, M., Campanelli, P.
- A Mixed Methods Approach to Network Data Collection; 2014; Rice, E., Holloway, I. W., Barman-Adhikari, A., Fuentes, D., Brown, C. H., Palinkas, L. A.
- Infliential Factors on Survey Outcomes: Length of Survey, Device Selection and Extrnal Elements; 2014; Ribeiro, E.
- The Effect of Mobile Web Survey Design on Screen Orientation Manipulation; 2014; Young, R.H.; Crawford, S. D.; Couper, M. P.; Nelson, T. F.
- Investigating Response Quality in Mobile and Desktop Surveys: A Comparison of Radio Buttons, Visual...; 2014; Toepoel, V.; Funke, F.